The advent of LED Video Displays has revolutionized the on-premise outdoor advertising medium. No longer are you limited to a static display that remains the same for years and can become stagnant to passing foot and vehicular traffic. With this creative medium though, come a number of important details that need to be thought through [...]
Parking facilities tend to be a place where drivers (customers) need some extra care and attention. Typically the customer will have entered from the bright outdoors into a dimmer environment which in their mind also appears to be tighter, maybe even claustrophobic in nature. It is important to ensure that this transition is as smooth [...]